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Gifford C Davis

Investment adviser representative at Waterrock Wealth Management
13 yearsExperience
2 statesRegistered in
$153.7MFirm assets
3 yearsFirm in business

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How the firm charges

Fee types in the public filing. This advisor may not use all of them.

Percentage of assetsHourlyFixed or flat fee

Services the firm offers

These describe the firm as a whole, not only this advisor.

  • Financial planning
  • Portfolio management

Experience

13 years in the industry.

  1. Prien Asset ManagementMay 2023 to now
  2. Waterrock Wealth ManagementMay 2022 to now
  3. US BankFeb 2013 to May 2022

Exams passed

  • Series 65 · Uniform Investment Adviser Law2021

State registrations

Registered as an investment adviser representative in 2 states (NM, TX).

Waterrock Wealth Management

Legal name: Prien Asset Management, LLC

$153.7MAssets managed
290Clients
4Advisers
3 yearsIn business

Official records

SEC data as of Sep 29, 2026. Registrations and firm details can change; confirm current status on the SEC's Investment Adviser Public Disclosure (opens in a new tab) site.

Individual CRD
7739996
Firm CRD
296462
Advisor's SEC record (opens in a new tab)
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