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Matthew A Gooch

Investment adviser representative at Principal Advised Services
10 yearsExperience
2 statesRegistered in
$1.4BFirm assets
7 yearsFirm in business

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How the firm charges

Fee types in the public filing. This advisor may not use all of them.

Percentage of assetsFixed or flat fee

Services the firm offers

These describe the firm as a whole, not only this advisor.

  • Financial planning
  • Portfolio management

Experience

10 years in the industry.

  1. Principal Advised ServicesJun 2024 to now
  2. Principal Life Insurance CompanyAug 2023 to now
  3. Principal Securities, Inc.Jan 2022 to now
  4. Associate StaffingDec 2021 to Aug 2023
  5. DoordashOct 2021 to Oct 2021
  6. SummitMay 2020 to Jun 2020
  7. UberAug 2019 to Dec 2021
  8. LyftJul 2019 to Aug 2020
  9. Jolly RollsJul 2018 to Aug 2019
  10. Wingate UniversityAug 2016 to May 2021

Exams passed

  • Series 63 · Uniform Securities Agent State Law2022
  • Series 66 · Uniform Combined State Law2023

State registrations

Registered as an investment adviser representative in 2 states (IA, NC).

Principal Advised Services

Legal name: Principal Advised Services, LLC

$1.4BAssets managed
23,164Clients
231Advisers
7 yearsIn business

Official records

SEC data as of Sep 29, 2026. Registrations and firm details can change; confirm current status on the SEC's Investment Adviser Public Disclosure (opens in a new tab) site.

Individual CRD
7496074
Firm CRD
297324
Advisor's SEC record (opens in a new tab)
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