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William Robert Grace

Investment adviser representative at Principal Advised Services
14 yearsExperience
2 statesRegistered in
$1.4BFirm assets
7 yearsFirm in business

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How the firm charges

Fee types in the public filing. This advisor may not use all of them.

Percentage of assetsFixed or flat fee

Services the firm offers

These describe the firm as a whole, not only this advisor.

  • Financial planning
  • Portfolio management

Experience

14 years in the industry.

  1. Principal Advised ServicesApr 2026 to now
  2. Principal BankApr 2026 to now
  3. Principal Life Insurance CompanyApr 2026 to now
  4. Principal Securities, Inc.Apr 2026 to now
  5. Vanguard Advisers, Inc.Oct 2021 to Mar 2026
  6. The Vanguard Group, Inc.Aug 2021 to Mar 2026
  7. Vanguard Marketing CorporationAug 2021 to Mar 2026
  8. MyeyedrNov 2018 to Jul 2021
  9. Cohen's Fashion OpticalApr 2012 to Oct 2018

Exams passed

  • Series 66 · Uniform Combined State Law2021

State registrations

Registered as an investment adviser representative in 2 states (IA, NC).

Principal Advised Services

Legal name: Principal Advised Services, LLC

$1.4BAssets managed
23,164Clients
231Advisers
7 yearsIn business

Official records

SEC data as of Sep 29, 2026. Registrations and firm details can change; confirm current status on the SEC's Investment Adviser Public Disclosure (opens in a new tab) site.

Individual CRD
7427973
Firm CRD
297324
Advisor's SEC record (opens in a new tab)
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