SEC-registered firm
Registration does not mean the SEC approves or recommends the firm, and it does not imply a certain level of skill or training.
Pekin Hardy Strauss, Inc.
Chicago, IL
CRD 107310
Firm filing updated March 13, 2026 ·
- $1.6BAssets
- 743Clients
- 9Advisory staff
- 1,941Accounts
Fees and minimums
All fee types on the form
- Percentage of assets under managementYes
- Hourly chargesNo
- Fixed feesNo
- Subscription fees (for a newsletter or periodical)No
- CommissionsNo
- Performance-based feesNo
- OtherNo
Who the firm serves
- Individuals380
- High net worth individuals345
- Corporations or other businesses8
- Pension and profit sharing plans6
- Charities4
See the client table
| Client type | Approximate number of clients | Assets |
|---|---|---|
| Individuals (other than high net worth) | 380 | $152.5 million |
| High net worth individuals | 345 | $1.3 billion |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | 6 | $19.5 million |
| Charitable organizations | 4 | $16.0 million |
| Corporations or other businesses not listed above | 8 | $30.4 million |
What the client labels mean
Here, "individuals" includes trusts, estates, and IRAs of individuals. A "high net worth individual" is a qualified client or qualified purchaser.
Services
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients
Assets and accounts
- Regulatory assets$1.6 billion
- Accounts1,941
- DiscretionaryAll accounts
People
- Employees19
- Advisory staff9
- Broker-dealer reps0
- Licensed insurance agents0
- Planning clients101 to 250
Advisors
7 advisors with a profile on Advisable
Listed A to Z by last name. Not a ranking.
Registration details
- SEC-registered investment advisor. CRD 107310, SEC file 801-35684.
- Registered with the SEC as an investment advisor (status date on record: December 29, 1989).
Is Pekin Hardy Strauss, Inc. a fiduciary?
Short answer: Pekin Hardy Strauss, Inc. is registered with the SEC as an investment advisor.
More detail
The SEC put it this way in 2019: 'Under federal law, an investment adviser is a fiduciary.'
The firm does not report commissions, a broker-dealer role, a related broker-dealer, or staff who are broker-dealer representatives.
The firm's Form CRS explains its services, fees and conflicts in plain language: Form CRS.
About this data
Informational only. Advisable Finance is not an investment advisor, does not give investment advice, and does not endorse any advisor.