SEC-registered firm
Registration does not mean the SEC approves or recommends the firm, and it does not imply a certain level of skill or training.
M Holdings Securities, Inc.
Portland, OR
CRD 43285
Firm filing updated March 31, 2026 ·
- $3.2BAssets
- 4,513Clients
- 171Advisory staff
- 8,115Accounts
Fees and minimums
- Hourly feesAsk the firm for the rate
All fee types on the form
- Percentage of assets under managementYes
- Hourly chargesYes
- Fixed feesYes
- Subscription fees (for a newsletter or periodical)No
- CommissionsNo
- Performance-based feesNo
- OtherNo
Who the firm serves
- Individuals4,290
- Corporations or other businesses130
- High net worth individuals78
- Pension and profit sharing plans15
See the client table
| Client type | Approximate number of clients | Assets |
|---|---|---|
| Individuals (other than high net worth) | 4,290 | $1.9 billion |
| High net worth individuals | 78 | $1.2 billion |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | 15 | $11.9 million |
| Corporations or other businesses not listed above | 130 | $163.8 million |
What the client labels mean
Here, "individuals" includes trusts, estates, and IRAs of individuals. A "high net worth individual" is a qualified client or qualified purchaser.
Services
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients
See all 7 services
- Pension consulting services
- Selection of other advisors (including private fund managers)
- Publication of periodicals or newsletters
- Educational seminars/workshops
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients
- Pension consulting services
- Selection of other advisors (including private fund managers)
- Publication of periodicals or newsletters
- Educational seminars/workshops
Assets and accounts
- Regulatory assets$3.2 billion
- Accounts8,115
- Discretionary$2.0 billion · 6,118 accounts
- Non-discretionary$1.2 billion · 1,997 accounts
People
- Employees1,442
- Advisory staff171
- Broker-dealer reps709
- Licensed insurance agents445
- Planning clients51 to 100
Advisors
93 advisors with a profile on Advisable
Listed A to Z by last name. Not a ranking.
Registration details
- SEC-registered investment advisor. CRD 43285, SEC file 801-57304.
- Registered with the SEC as an investment advisor (status date on record: March 14, 2000).
Is M Holdings Securities, Inc. a fiduciary?
Short answer: M Holdings Securities, Inc. is registered with the SEC as an investment advisor. Some of its people may also act in other roles, such as for a broker-dealer or as insurance agents, where different rules apply. Details below.
More detail
The SEC put it this way in 2019: 'Under federal law, an investment adviser is a fiduciary.'
Some of the firm's people may also act for a broker-dealer: 709 staff are broker-dealer representatives, the firm is itself a broker-dealer and the firm has a related broker-dealer. When someone acts for a broker-dealer, a different SEC standard, Regulation Best Interest, applies to their recommendations. Ask which role they are acting in.
445 staff are licensed insurance agents, the firm is itself an insurance broker or agent and the firm has a related insurance company or agency.
The firm's Form CRS explains its services, fees and conflicts in plain language: Form CRS.
About this data
Informational only. Advisable Finance is not an investment advisor, does not give investment advice, and does not endorse any advisor.