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SEC-registered firm

Registration does not mean the SEC approves or recommends the firm, and it does not imply a certain level of skill or training.

Formidable Asset Management, LLC

Cincinnati, OH

CRD 167555

Firm filing updated August 14, 2026 ·

  • $903MAssets
  • 900Clients
  • 14Advisory staff
  • 2,196Accounts

Fees and minimums

All fee types on the form
  • Percentage of assets under managementYes
  • Performance-based feesYes
  • Hourly chargesNo
  • Fixed feesNo
  • Subscription fees (for a newsletter or periodical)No
  • CommissionsNo
  • OtherNo

Who the firm serves

See the client table
Clients by type
Client typeApproximate number of clientsAssets
Individuals (other than high net worth)674$230.4 million
High net worth individuals203$626.1 million
Investment companies2$39.8 million
Pooled investment vehicles (other than investment companies and business development companies)1$1.8 million
Pension and profit sharing plans (but not the plan participants or government pension plans)5$986,484
Charitable organizations5$1.8 million
Corporations or other businesses not listed above10$2.1 million
What the client labels mean

Here, "individuals" includes trusts, estates, and IRAs of individuals. A "high net worth individual" is a qualified client or qualified purchaser.

Services

  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Portfolio management for investment companies
See all 5 services
  • Portfolio management for pooled investment vehicles (other than investment companies)
  • Pension consulting services
  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Portfolio management for investment companies
  • Portfolio management for pooled investment vehicles (other than investment companies)
  • Pension consulting services

Assets and accounts

  • Regulatory assets$903.0 million
  • Accounts2,196
  • Discretionary$902.3 million · 2,187 accounts
  • Non-discretionary$731,378 · 9 accounts

People

  • Employees21
  • Advisory staff14
  • Broker-dealer reps0
  • Licensed insurance agents11
  • Planning clients1 to 10
Registration details
  • SEC-registered investment advisor. CRD 167555, SEC file 801-77975.
  • Registered with the SEC as an investment advisor (status date on record: April 22, 2013).

Is Formidable Asset Management, LLC a fiduciary?

Short answer: Formidable Asset Management, LLC is registered with the SEC as an investment advisor.

More detail

Some of its people may also act in other roles, such as for a broker-dealer or as insurance agents, where different rules apply. Details below.

The SEC put it this way in 2019: 'Under federal law, an investment adviser is a fiduciary.'

11 staff are licensed insurance agents, the firm is itself an insurance broker or agent and the firm has a related insurance company or agency.

The firm's Form CRS explains its services, fees and conflicts in plain language: Form CRS.

About this data

Informational only. Advisable Finance is not an investment advisor, does not give investment advice, and does not endorse any advisor.

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