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SEC-registered firm

Registration does not mean the SEC approves or recommends the firm, and it does not imply a certain level of skill or training.

Alpha Financial Advisors, LLC

Charlotte, NC

CRD 122545

Firm filing updated June 26, 2026 ·

  • $619.3MAssets
  • 7Advisory staff
  • 1,520Accounts

Fees and minimums

All fee types on the form
  • Percentage of assets under managementYes
  • Fixed feesYes
  • Hourly chargesNo
  • Subscription fees (for a newsletter or periodical)No
  • CommissionsNo
  • Performance-based feesNo
  • OtherNo

Who the firm serves

See the client table
Clients by type
Client typeApproximate number of clientsAssets
Individuals (other than high net worth)78$43.2 million
High net worth individuals181$574.8 million
Pension and profit sharing plans (but not the plan participants or government pension plans)Fewer than 5 clients$1.3 million
What the client labels mean

Here, "individuals" includes trusts, estates, and IRAs of individuals. A "high net worth individual" is a qualified client or qualified purchaser.

Services

  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Other: "CONSULTING"
  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Other: "CONSULTING"

Assets and accounts

  • Regulatory assets$619.3 million
  • Accounts1,520
  • Discretionary$617.1 million · 1,515 accounts
  • Non-discretionary$2.2 million · 5 accounts

People

  • Employees9
  • Advisory staff7
  • Broker-dealer reps0
  • Licensed insurance agents0
  • Planning clients101 to 250

Advisors

7 advisors with a profile on Advisable

Listed A to Z by last name. Not a ranking.

Registration details
  • SEC-registered investment advisor. CRD 122545, SEC file 801-79666.
  • Registered with the SEC as an investment advisor (status date on record: May 6, 2014).

Is Alpha Financial Advisors, LLC a fiduciary?

Short answer: Alpha Financial Advisors, LLC is registered with the SEC as an investment advisor.

More detail

The SEC put it this way in 2019: 'Under federal law, an investment adviser is a fiduciary.'

The firm does not report commissions, a broker-dealer role, a related broker-dealer, or staff who are broker-dealer representatives.

The firm's Form CRS explains its services, fees and conflicts in plain language: Form CRS.

About this data

Informational only. Advisable Finance is not an investment advisor, does not give investment advice, and does not endorse any advisor.

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